New 101X logo, new vehicle wrap!
This took a lot of back and forth with the PDs upstairs, but we finally came to something everyone liked. …And then it got changed again (the large logo on the back wasn’t my idea; I had something a little less in-your-face in mind, but I understood why they wanted it that way).
The first wrap came in a little… salmon. This is still pretty light, but the PDs were fine with it.
I’ve already seen it out at concerts around Austin! Pretty nifty.
Also! The alternate version was chosen to be on one of the walls of the retrofitted 101X studio. You can see it at the top right. Thanks for the picture, Chuck! He spearheaded the redo of the space.